How Smart SEO Drove 400% Growth for a Men’s Clothing Brand

Men's Clothing Brand

About The Client

A premium men’s clothing brand offering a wide range of contemporary apparel, targeting style-conscious customers across India. The brand aimed to expand its visibility beyond social media and drive sustainable growth through organic search.

Challenges

  • Low baseline organic traffic with heavy reliance on paid ads
  • Poor ranking for high-intent transactional keywords
  • Inefficient site structure and thin content on key landing pages

Objectives

  • Increase organic visibility and traffic to the website
  • Improve keyword rankings for product and category pages
  • Reduce dependency on paid campaigns for traffic

 

Solution

1

Keyword Mapping & Optimization

Performed in-depth keyword research and mapped high-volume keywords to priority pages.

2

Technical SEO Fixes

Addressed crawl errors, improved page load speed, and optimized for mobile-first indexing.

3

Content Revamp

Rewrote category and product page content to include long-tail keywords and rich descriptions.

4

On-page SEO

Optimized title tags, meta descriptions, headers, and internal linking structure.

5

Blog Strategy

Introduced informational blogs targeting mid-to-top funnel users to build topical authority.

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Results

  • 2,000+ monthly organic visits achieved Marked growth from <500 to 2,000+ in under 6 months
  • 0% reliance on paid traffic during the scale-up
  • Significant keyword movement from page 3+ to top 10
  • 400%+ increase in organic traffic — achieved with zero ad spend.
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Monthly Organic Visits

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Keywords Ranking

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Organic Traffic

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Objective

  • Double the organic traffic
  • Rank for high-intent keywords (e.g. “Italian restaurant Singapore”)
  • Increase table bookings via organic discovery
Industry:
Clothing
Duration:
1 year
Services:
SEO
Location:
US
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